Conversion Copy | Content Creation

Category: Reading

7 Books Every Business Owner Should Read

This post has been updated with new content. I recently wrote an article for the Logomaker. It’s my list of seven books that every small business owner should read—plus three more books I think you’ll enjoy. In case you’re interested in my recommendations, click here to read the article (and add your favorite book in […]

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Fascinate—The Brandstory Review

When I first started hearing about Sally Hogshead’s book, Fascinate, I was convinced she had it all wrong. Why would anyone want to fascinate potential customers when they could be engaging and selling to them? Fascinate seemed like the wrong word. But I’m the one that was wrong. Sally’s definition of fascinate comes from the […]

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100 Best Business Books of All Time—Brandstory Review

A little over a year ago, Todd Sattersten sent me a copy of his (then) new book, The 100 Best Business Books of All Time: What They Say, Why They Matter, and How They Can Help You, coauthored by Jack Covert. In exchange for the book, I was supposed to provide feedback. For a variety […]

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