Another Sally Hogshead Link
This entry was originally posted on November 15, 2005 at the original Brandstory blog (link available for a limited time).
At the risk of appearing as if I’m stalking Sally Hogshead at the HogBlog…
Sally has posted her advice to anyone starting out in a career in advertising. Her 83 things I wish someone had told me while I was learning how to be creative is great (we expect nothing less from her). My favorites include:
9. Smart beats clever.
14. Spend more time thinking, less time executing.
44. You can’t out think everyone, but you can out-work them.
74. Don’t work for someone whose taste you don’t respect.
79. Being creative is only a small part of being a good creative.
However she missed two:
84. You don’t have to wear black.
85. Share the credit. Even when you don’t have to.
All of it is good advice and worth the read.




























